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📘 Case Study: How We Scaled Vidyaantra from Zero to a Thriving EdTech Brand

Client: Vidyaantra – EdTech Platform
Industry: Education Technology
Services Provided: Website Design, Social Media Management, Landing Page Design, Paid Ads Setup & Management
Agency: Sphere Queen

🚩 Challenges

When Vidyaantra approached us, they faced major bottlenecks:

  • Zero online presence – no website, no digital branding

  • Low webinar attendance – struggling to get student signups

  • No paid conversion funnel – students dropped off after free sessions

  • Lack of lead generation system for their cybersecurity courses

🎯OurStrategy

We built a complete digital ecosystem from scratch:

1. Website Design

  • Developed a fast-loading, SEO-optimized educational website

  • Integrated course details, webinar schedules, and student testimonials

2. Landing Pages

  • Designed high-converting landing pages for:

    • Free webinars

    • Paid masterclasses

    • Course enrollments

  • Implemented strong CTAs, countdown timers & trust badges

3. Social Media Management

  • Created a strong presence on LinkedIn, Instagram, and Twitter

  • Posted cyber tips, student results, and expert content regularly

  • Leveraged reels & carousels for engagement

4. Paid Ads Management

  • Ran targeted campaigns for:

    • Webinar signups

    • Lead generation for paid courses

  • A/B tested creatives and optimized CPC

📈 Results

Metric

Before Our Intervention

After 3 Months

Website Traffic
Webinar Registrations
Paid Webinar Attendance
Course Enrollments
Total Followers
Cost per Lead (Meta Ads)
Return on Ad Spend (ROAS)

0
<20 per webinar
None
10–15/month
0
₹85–₹120 (avg.)
N/A

12,000+ per month
300+ per webinar
100% seats filled
100–120/month
10,000+
₹8–₹42 (avg.)
6.5x

🗣️ Client Testimonial

“We were passionate about cybersecurity education but had no idea how to reach our audience. Sphere Queen helped us build a powerful digital brand from the ground up. Their strategies filled our webinars, boosted enrollments, and helped us go from 0 to a full house in just a few months. We’re now running paid webinars and turning a real profit. Partnering with them was the best decision for our edtech journey.”
— Team Vidyaantra